world address featuring the crisis of the identity in a global marketplace
Toys recalled as an act of civil obedience to maintain quality merchandise to its consumers. They demand quality merchandise, the cost of the suit would be too great and we can offset risk through a recall. The emphasis has been driven from an ethical workplace to a productivity inclined emphasis of ethics. Businesses drive an emotional burden as contradictory notions of humanity and efficiency arise. The self is lost in this struggle as opposing gains clash with present values. Options are to maintain the individuality and lose economically or sacrifice a liability and make the objective ends. Masses of information drain as quantity on universal ideal, and uniqueness is lost.
Is humanity characterized by its potential or its output?
The practical response is that ethics are applied in a market system, as they are desired. Ideas of environmentally friendly products, fair trade, fair labor and union gains are all examples of a more consumer driven ethical market; demand side gain.
Our society is characterized by an incredibly high output, massive innovation, a high standard of living, and an increasingly large wealth gap that promotes further disparity. As a world example, productivity and standard of living are always at ends consuming the same scarce resources and creating the burden of under-abundance. As a modern business this becomes the ethical dilemma. The greater good can be indirectly achieved through both ends, through innovation and advancement or focusing solely on building better infrastructure. As our society becomes global, we face these same problems on ever increasing scales, and under greater odds. Effectively the situation becomes the subjugation of some minority through some means. This becomes the ultimatum until a better response is found.
As part of conglomerate these affected individuals face internal conflict of individual gains versus global gains, and based on capitalistic tendencies choose the former. This requires a more determined outlook centralized on profit and leads to the loss of the self as the term was defined and characterized by the major philosophical movement of the enlightenment. More recently this has become more compounded through larger scale and a greater quantity. Repetition and mass production has created more options for productivity but increasingly less on personal identity and nourishment.
As this becomes true, the real problem of the twenty first century businessperson becomes coping with the human conditions that profit is negligent to. The only real solutions presented are to either find personal contentment through another channel or encourage small advancements as they become more cost effective. Either way this becomes a difficult process and requires the development of a new facet of business; the incorporation of the ethical and personal spheres.
In answering the question of potential and output, the only real solution is a personally defined equilibrium point in which the individual can be satisfied and motivated and in this wake become a more effective unit.